Social Media Marketing

Why is Social Media Marketing so effective?

To Build Brand Awareness and Lead Generation, Social Media Marketing (SMM) plays an vital role.

You may have heard, ‘Humans are social animals’ before. Well, change it now. Brands are also following the same trend. Social Media offers a great scope to connect with people across the globe come together and communicate what the brand wants to convey. Not just that! It gives an opportunity for brands to listen, interact and respond to customers directly and address concerns if any.

Nowadays Youngsters love a lot to become a Social Media Marketer, because they to manage Social Media Channels like Facebook, Twitter, Linked-in, Instagram etc. Real Fun!!!

Social Media Marketing Certification Programs from a recognised Digital Marketing Institute like Digital Outright, will lead you to become a Social Media Marketer. We provide you in-depth practical training on all Social Media Channels and access to all the tools.

Digital Outright guides to you to Clear the Facebook Blueprint Certification. If you Clear with Exam, Top tier Companies will hire you.

INR 20,000 Complete Digital Marketing

6 Weeks

Facebook Marketing

  • Social Media Marketing Demo
  • Basic Terms
  • Social media promotions
  • Creating a page
  • Creating events using FB

Paid Ads

  • Facebook paid ads
  • Managing interests
  • Action Specific Targeting
  • Creating a custom Call-to-action
  • News Feed Ads Vs Mobile feed ads
  • Promote Your Page
  • Promote Your Website
  • Page Insights
  • Publishing Tools
  • Boosting Your Post
  • Custom Tabs on Pages
  • Using Groups to promote
  • Billing
  • Business manager

Paid Ads Advanced

  • Power editor
  • Create multiple adverts
  • Facebook Pixel
  • Custom Conversions
  • Audience Insights
  • Custom Audience
  • Look alike audience
  • Facebook tools
  • Facebook Tools – Insights
  • Page Post ads
  • Sponsored Stories
  • Facebook Offers
  • Facebook Sponsored Stories
  • Remarketing Ads
  • Facebook Premium Ads
  • Facebook Object Ads
  • Linking Instragram Ads

Linkedin Paid Campaigns

  • Linkedin for personal and business use
  • Linkedin for business pages
  • User engagement
  • Building audience on Linkedin
  • Free promotions on linked in
  • Text Ads & Sponsored Content
  • Campaign manager
  • Payment Methods and Billing Cycle
  • Targeting Options for LinkedIn Advertisements
  • Billing Frequency for Self-Service Advertising
  • Bid Strategies
  • Access Roles

Email Marketing

  • Importance of email marketing
  • email Marketing platforms
  • Creating e-mailers
  • Tracking emailers
  • Open rates and CTR of emailers
  • Drive leads from emailers
  • What is opt-in lists
  • Create forms

Trending Tools

  • Google Trends
  • Trending Topics
  • Twitter trends
  • Social Media Trends


  • Set-up and usage
  • Tips
  • Promoted Tweets
  • What is tweetdeck
  • Engaging users on twitter

Social Media Measurement

  • The ROI in Social Media Marketin
  • Tools and Dashboards
  • Reputation and crisis management

Content Marketing

  • Content Marketing
  • Blog Marketing
  • Article Marketing
  • Cross promotions
  • Slideshare promotions
  • Stumbleupon
  • Pinterest Marketing
  • Instagram Marketing
  • Flipagram
  • Snapchat Promotions
  • Digg

Google + Training

  • Introduction to Google
  • Google Posts Events and Photos
  • Exploring Google+
  • Hangouts
  • Hangouts On Air

We never set out to become a Digital Marketing training company. It all started when a bunch of students approaches us to learn a few things about Digital Marketing where they were stuck while launching their startup. We obliged. They continued visiting us whenever they were stuck and we successfully helped them to launch their platform successfully on all Digital Channels.

Impressed by the level of detail and our approach towards enabling people to be self sufficient in Digital Marketing, people slowly formed groups and started approaching us. That’s how Digital Outright is born.

Our approach hasn’t changed ever. We train people as if we are helping them to launch their own companies. They become proficient in each Digital Marketing discipline: Search Engine Optimisation (SEO), Search Engine Marketing (SEM), Social Media Marketing (SMM), Content Marketing, Email Marketing, Google Analytics or any Digital Marketing Discipline.

A completely practical oriented approach, coupled with great analogies and case studies empowers participants to become a pro when it comes to being an awesome Digital Marketing Professional.

This is what you can expect from the training program:

Practical Assignments
Custom Made material
Google Certification assistance
Resume Preparation and profile enhancement
Interview Preparation
Placement Assistance
Post training certificate